We were so focused on creating a report that helps you land and retain customers, we almost overlooked this bonus use.  More than a customer presentation tool, the upcoming Keyword Ranking report can help you execute, too.

It answers the questions: what are the biggest opportunities in this set of keywords?  Where should I focus my attention first and foremost?

By focusing on selected keywords in a group, you get rid of any distractions from outlier terms that would have distorted your view of what's most important.