SpyFu's new Ad History highlights your competitor's best ad copy
Thu, 04/25/13 | 
Sidra
Writing solid ad copy from scratch is loaded with uncertainty. (Not to mention it’s incredibly tedious.) In this video tour, find how SpyFu’s re-designed Ad History helps you pull ideas from the strongest ad copy on your keywords—without spending hours to find it. This clear direction helps you start with optimized ad copy from Day 1.
We turn to your competitors for clues. If they have already invested time and money into testing to find optimized ad copy, you don’t have to extend your own resources to find what they’ve already tested. Ad History highlights a competitor’s strongest ad copy—taken from their most competitive keywords.
A phrase match filter narrows down your search so you can work with targeted keywords and see patterns across relevant matches. One more plus: it’s no longer up to you to hunt color changes in every keyword to see what changed. We summarize just how much a domain relied on one dominant message across all of its keywords so you know what’s most important.
Tags: How to Create the Best Adwords Ad Copy
Tue, 06/12/12 | Sidra
It's hard enough to nail down the most promising keywords to use, but your conversions rely on more than bidding on the right terms. Even with power-house keywords, you will need to serve up solid ad copy to earn that click. The right ad copy is relevant and proven. Relevance isn't too hard to pull off, but testing ad copy-keyword combinations can drain your budget and your time.
Ad History ensures you get relevance and proven ad copy from the start.
