Really good ad copy isn't always obvious. A few tweaks here and there over time help, but the true test comes from what people actually click on. It's what converts. That kind of testing takes a lot of time and money, but if you competitors have already done it for you, why not learn from their results and start with optimized copy on day 1?
It's great to emulate advertisers who A/B test their ads, but it's even smarter to follow those who A/B/C/D/E/F and G test their copy. It sorts out the unproven results from true winning variations. Our improvements in Ad History make it easy for you to find the ad copy that strong advertisers rely on after it's proven successful over so many other options.
Writing solid ad copy from scratch is loaded with uncertainty. (Not to mention it’s incredibly tedious.) In this video tour, find how SpyFu’s re-designed Ad History helps you pull ideas from the strongest ad copy on your keywords—without spending hours to find it. This clear direction helps you start with optimized ad copy from Day 1.
We turn to your competitors for clues. If they have already invested time and money into testing to find optimized ad copy, you don’t have to extend your own resources to find what they’ve already tested. Ad History highlights a competitor’s strongest ad copy—taken from their most competitive keywords.
A phrase match filter narrows down your search so you can work with targeted keywords and see patterns across relevant matches. One more plus: it’s no longer up to you to hunt color changes in every keyword to see what changed. We summarize just how much a domain relied on one dominant message across all of its keywords so you know what’s most important.
In our first introduction to writing ad copy, we showed you how other domains gave you what you needed to launch strong ads. Relying on tested and proven ad copy is a reliable approach, but this time, we add a twist. Learn how to write ad copy when you already have your keywords lined up, and you want to find the power players who know how to get the click.
It's hard enough to nail down the most promising keywords to use, but your conversions rely on more than bidding on the right terms. Even with power-house keywords, you will need to serve up solid ad copy to earn that click. The right ad copy is relevant and proven. Relevance isn't too hard to pull off, but testing ad copy-keyword combinations can drain your budget and your time.
Ad History ensures you get relevance and proven ad copy from the start.
For ad copy that converts now, look to the past.
Writing compelling ad copy is a serious task. Your business hangs on whether or not visitors click your ad. But don't let that scare you into treating this like an ugly chore you want to avoid.