As everyone knows by now, SpyFu’s spiffy, new Recon Files Ranking Report is live. What many don’t know, though, is that this awesome new SEO reporting tool isn’t the only new-kid-on-the-block here at SpyFu. The company has been growing, and as Mike Roberts mentioned in a recent interview, that growth included hiring an in-house SEO specialist. And as it turns out, I’m the guy who landed the job. Lucky me, right? There is one plot twist, however… 

I have no experience with SEO.

For the first time on any SpyFu product, we will deliver weekly ranking reports on your SEO keywords.

If these reports are about promoting your SEO value, who better to write the lead message?   We want to help you control the message, and adding your own commentary seems the simplest way to start. 

We love this not-totally-joking look at the time bomb SEOs face everyday.  We don't love the pain, but we love how spot-on it is in reflecting the frustrations we've heard from SEOs for ages. 

And throw your favorite SEO a Red Bull --and a hug--will ya?  (Thanks to SEOMoz for the chart)

Every SEO campaign, including yours, needs a plan of attack.